Being an entrepreneur primarily means being able to turn one’s creative and innovative idea into a lucrative business. Whether you are starting up a business or revamping an existing one, it will require expertise and financing. GroFin is an interesting and valuable option.
Banks, apart from the little few that are now entering the league of venture capitalists, often fail to meet the needs of entrepreneurs, stuck into an often too conservative and rigid way of thinking business. What could be the alternative?
‘GroFin is a leading multi-national financier and advisor to small and medium enterprises (SMEs). As growth finance experts since 2004, we invest in the future value and potential of entrepreneurs who own businesses at any stage of development (from start-up through growth to expansions), across all sectors.’
The company, operating in eight countries across the African continent is offering expertise and financing specifically tailored to one entrepreneur’s needs.
Why? Because the company understands that SME entrepreneurs are not corporates already in synch with the market. They often need guidance, help, individual attention, time in addition to finance support.
While bigger companies don’t want to waste time and have the internal resources to find solutions to day-to-day problems and obstacles, SMEs face constant challenges alone and would welcome expertise and help from specialists.
And this is just what GroFin is offering entrepreneurs: ‘We offer business finance solutions tailored to suit each client’s unique needs and aim to increase the ability of SMEs to succeed by providing them with more than finance. Success is achieved by affording each client access to GroFin’s in-house, local expertise for the duration of their loan.’
GroFin’s approach differs from a bank as the in-house experts strive to increase the ability of small and medium enterprises to succeed by providing entrepreneurs with support that addresses the unique challenges that they face.
The company’s finance is structured according to one’s business needs: ‘we will work with you to develop a financial plan that enables you to better understand and manage your business for its long-term profit and growth. We will assist you with a financial model, business plan and structure all at a market related price. This unique business finance offering combined with our continuous expert business support and guidance is your formula for success.’
A dream for willing entrepreneurs. There is a downside though, unfortunately, GroFin does not invest in primary agriculture or any businesses which do not comply with applicable environmental, legal and social requirements.
The limit for financing goes from US$50,000 up to US$1.5million.
Yet, in developing long-term partnerships with each entrepreneur individually, GroFin gets a better understanding of their business, providing support that is adapted to each and every entrepreneur. A tailor for your business? Yes, this is what GroFin could be for you.
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